SEO Isn’t the Only Way to Drive Traffic. Here Are 6 Alternative Strategies.

    As marketers, we invest a lot of our time and energy into SEO. Considering that Google receives over 66,000 searches every second, we’d be stupid not to. But when it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your website. In fact, depending on your target audience and competition, Google may not even be your best traffic source. Take Upworthy, for example. This site, which has a reputation for sharing feel-good viral videos, gets almost 43% of their traffic from social and less than 19% from search....