Anchor Text SEO: Everything You Need to Know in 2018

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    There’s a lot of conflicting information about anchor text out there. One site tells you to focus as heavily on your keywords as you can. Another tells you to stay as far away from any kind of anchor text and backlinks as possible. And another says anchor text doesn’t matter. What are you supposed to believe? Knowing what anchor text can improve your SEO strategy isn’t always easy – especially when you have a dozen conflicting messages trying to tell you what to do. But in 2018, it’s essential to optimize your anchor text to attract more attention from search...
    Source: https://blog.kissmetrics.com/anchor-text-seo/